'Direct investing bhi sahi hai': NSE CEO's pitch for more retail play




NSE's chief executive and managing director Ashishkumar Chauhan on Thursday said retail investor participation is increasing in the markets, and the group has become a formidable force. Borrowing from a popular campaign run by the mutual fund industry, Chauhan said, "direct investing bhi sahi hai" (direct investing in equities is also correct).
The NSE chief was, however, quick to add a caveat. Chauhan said he invests his personal wealth only in mutual funds and not in direct equity participation.

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